Honest comparison · May 2026

ZoomInfo's enterprise sticker shock
or primary data.

ZoomInfo is the gold-standard B2B database for enterprise sales teams — at enterprise prices. Livescraper gives you fresher data from the public web at 1/100th the cost, with no annual contract.

ZoomInfo

$15k+ / year minimum
Sales OS · custom annual contract
  • 100M+ contact database
  • Intent data + buyer signals
  • Salesforce-native integration
  • Best-in-class for enterprise FT500 prospects
  • Annual contract, $15k+ minimum
  • 12-15% renewal increases standard
  • Database, not live — 6-12 month freshness gap
  • Weak SMB coverage outside Tier-1 cities
  • No Maps / Reviews / SERP scraping
  • Procurement cycle: 4-12 weeks

Livescraper

$60 / year (typical SMB use)
Pay-as-you-go · no contract, no minimum
  • No contract · pay only for what you scrape
  • Live data from the public web
  • Strong SMB coverage (Maps-driven)
  • + SERP rank + Reviews + Email enrichment
  • Schedule weekly · ship to your CRM
  • Setup time: 30 seconds · no procurement
  • 500 free rows / month forever
A real example

One year of B2B prospecting
for a 5-person sales team.

ZoomInfo

  • ZoomInfo · 5 seats × annual contract = $25,000-$45,000/year
  • Procurement cycle: 6-12 weeks before first list
  • Database freshness: 6-12 months stale on SMBs
  • Auto-renewal with 12-15% price increase
  • Best for: enterprise prospecting at FT500 level

Livescraper

  • Livescraper · ~12k rows × $0.005 = $60-$200/year typical
  • Setup time: 30 seconds · no procurement
  • Live Maps + Email enrichment per run
  • Cancel any time · no contract
  • Best for: SMB lead gen + local data + adjacent intelligence

Run it yourself —
500 rows free.

No credit card. No SDK install. No quota dashboard. Just type a query and click run.